Henry Alonzo is a Los Angeles & New York City based music executive and educator. He is the Founding Partner and Chief Operating Officer of Adarga Entertainment Group, a firm dedicated to providing industry-leading services for independent artists and record labels.

Adarga’s corporate clients and partners include Sony Music, Capitol CMG/Universal, Integrity Music, Curb Records, Essential Music Publishing, Provident Music Group, Reach Records, RCA Inspiration, Gotee Records, HarperCollins, Adrev/Fuga, Downtown Music, TELACU, and MultiTracks.

Henry has collaborated with Grammy, Latin Grammy, Billboard Latin Music Award, MonitorLATINO Award, and Dove Award winners and nominees such as Miel San Marcos, Maverick City Music, Elevation Worship, Hillsong Worship, for KING & COUNTRY, Lecrae, Christine D’Clario, Alex Campos, Israel Houghton, Adrienne Bailon-Houghton, Blanca, Yandel, Fanny Lu, Ricardo Montaner, Jaci Velasquez, Álvaro Torres, Tercer Cielo, Generación 12, Lupillo Rivera, Fermin V (Control Machete), Twice Música.

A recognized voice in music business and entrepreneurship, Henry is a frequent speaker at conferences and institutions including Grammy Camp, Expolit, GMA Music Summit, The Grammy Museum, Recording Academy’s “Quick Conversations,” MonitorLatino Conference, Hispanic Leadership Conference, and the AGM Conference. He has also guest lectured at Azusa Pacific University, East Los Angeles College, Belmont University, UCLA, The Contemporary Music Center, and Centro de Artes Musicales (CAM).

His work and insights have been featured in Billboard, Billboard Latin, Forbes Colombia, Music Row, Monitor Latino, Getty Images, CUI Magazine, APU Life, Altar7, Voyage LA, Formidable Men Magazine, and Canvas Rebel.

Henry holds a BA in Commercial Music from Azusa Pacific University and an MBA from Concordia University Irvine, where he was a David C. Lizárraga/TOYOTA Fellow. He is currently pursuing a Certificate in Business of Entertainment, an online program with NYU Tisch School of the Arts.

He serves on the Executive Board of the Gospel Music Association, and has been appointed as Co-Chair of Education Committee of the Los Angeles Chapter of The Recording Academy. He is also an active member of NARAS, LARAS, AIMP, GMA, ASCAP, RIAA, CMPA, and MusicBiz.